Italian sportscar marque Ferrari is planning to introduce its first-ever utility vehicle, internally known as “Purosangue” (“Thoroughbred”), by 2022, the company revealed during its annual Capital Markets Day on Tuesday. The vehicle’s planned date of introduction has been pushed back by about two years, but given the considerable worldwide growth in utility vehicle sales, it could help Ferrari grow its annual sales substantially, and potentially reach brand-new demographics, especially in China.
“As a die-hard Ferrarista, I have been a little skeptical when the concept was first voiced at the board,” Ferrari’s new CEO Louis Camilleri said during the automaker’s Capital Markets Day presentation, according to Reuters. “[But] having now seen the wonderful design concept, the extraordinary features… I am a hugely enthusiastic supporter.”
The forthcoming Ferrari utility vehicle will have a high-voltage hybrid powertrain, with a V8, a V12, or an all-new twin-turbo V6 providing the petrol side of the equation. Ferrari hasn’t said whether the UV might replace the GTC4Lusso shooting brake, but at the very least, it ought to ride a bit taller than that vehicle, with a “new innovative suspension” providing greater comfort, and it will most likely boast four doors rather than just two.
The future Ferrari utility vehicle will constitute part of an offensive of 15 new models planned by 2022, which also includes new sportscars, grand tourers, and special-edition models. By the end of that onslaught of new products, Ferrari says that 60 percent of its lineup will be hybrid models.
The first two models in Ferrari’s lot of new products on the way – a pair of sultry, special-edition speedsters named the “Monza SP1” and “Monza SP2” – were unveiled at the event, as if to remind the world that despite the marque’s plans to build a utility vehicle, it can still craft one hell of a sportscar. Pricing isn’t yet known for the two models, but given that Ferrari intends to build fewer than 500 examples total between the two cars, we’re guessing they’ll fetch a pretty penny.