Mopar and Dodge//SRT are extending their support for Top Fuel drag racer Leah Pritchett and two-time Funny Car champ Matt Hagan in the NHRA Mello Yello Drag Racing Series. Both brands will take primary placement on Pritchett’s Don Schumacker Racing Top Fuel Dragster at seven of the 24 events on the 2018 NHRA schedule, and at fourteen events on Hagan’s Mopar-powered Don Schumacher Racing Dodge Funny Car. Mopar and Dodge//SRT will also share primary sponsorship of Pritchett with Pennzoil for two events.
The 2018 NHRA Mello Yello Drag Racing Series kicks off on the eighth of next month at the NHRA Winternationals in Pomona, California.
“Mopar and Dodge have a winning heritage at the drag strip, and our brands are working even closer together in 2018 to continue that tradition with a lineup that includes Leah Pritchett, Matt Hagan and the entire Don Schumacher Racing organization,” says Mopar Head of Parts and Service Pietro Gorlier. “From the professional classes to the Sportsman ranks to the enthusiast experience, we are committed to connecting with NHRA racers and fans who are passionate about horsepower both at the track and on the street.”
In addition to their sponsorship of Leah Pritchett and Matt Hagan, Mopar and Dodge//SRT will continue to dole out monetary awards to reward NHRA Sportsman racers who achieve at the dragstrip. The Mopar Contingency Program, which has been around for decades, will reward drivers who win or finish runner-up if they’re using the brand’s valve covers, intake manifolds, and cylinder heads, and have got a Mopar Contingency decal on their car. The Dodge Top Finisher award, first introduced last year, will give $500 to the Stock and Super Stock drivers in Mopar-powered cars who advance the furthest in all 24 NHRA Mello Yello events.
And finally, Mopar and Dodge//SRT will bring a new, 4,800-square-foot exhibit to the NHRA Winternationals, with an elevated viewing area for VIP fans, Challenger SRT Demon simulators, an autograph session with star NHRA drivers, and more. After the Winternationals, that display will go on to visit another 14 national NHRA events this season.