A reborn Barracuda may be closer than ever following the discovery of a new trademark filing by Fiat-Chrysler Automobiles.
FCA filed to once again trademark the “‘Cuda” name on June 16th of this year. The filing is assigned serial number 87492424 and specifies that the mark will be used in association with “Motor vehicles, namely, passenger automobiles, their structural parts, trim and badges.”
The Fiat Chrysler Authority Take
It’s not the first time FCA has moved to trademark the iconic name. ‘Cuda has always been short for “Barracuda,” which the automaker filed to register as a trademark two years ago (in 2015).
But, the ‘Cuda and Barracuda rumors have been swirling for a few years. Mounting speculation points to Dodge introducing a convertible variant of the next generation Challenger, which would wear the Barracuda or ‘Cuda name and, overall, be slightly smaller. The next-generation Charger and Challenger have been plagued with delays—the latest timeframe pegging a 2020 introduction. The current Charger and Challenger are still pimping Daimler intellectual property.
When the next-generation cars do debut, they’ll most likely be riding on the Giorgio platform, which currently underpins the Alfa Romeo Giulia and Stelvio. While that’s good news, the iconic nameplates may have their Hemis stripped from them, as reports have stated that the Hemi engine is set to expire in 2019. Twin-turbo four and six-cylinder engines would instead find homes under the hoods of these cars.