Dodge is inviting its most loyal social media followers to the debut of the 2018 Dodge Challenger SRT Demon on in New York City on April 10th, Fiat Chrysler has announced.
“Our Dodge//SRT fans are among the most enthusiastic and socially engaged in the automotive industry,” said SRT Brand boss Tim Kuniskis. “They also have an insatiable appetite for any news about Dodge//SRT products. Building uniquely branded content, such as ifyouknowyouknow.com, is just one of the many ways that our enthusiasts can share in the excitement and also gives them the opportunity to customize the content to make it their own. Inviting fans to attend the reveal of the all-new 2018 Dodge Challenger SRT Demon in New York is our way of saying, ‘thank you’ for being a vital part of the Dodge and SRT community.”
Dodge has slowly been dolling out information on the SRT Demon in the weeks leading up to the vehicles’ debut at the 2017 New York International Auto Show. So far we know the widebody muscle car will be lighter than and will have 50 percent more grip than the Hellcat on which it’s based and will also come with a crate of performance parts designed to switch it from a street setup to a track setup. A massive ‘Air Grabber’ hood scoop, 315-section tires at all four corners and lightweight 18-inch wheels will also be included.