So far in 2016, just 309 examples of the Alfa Romeo 4C have found new homes, representing a 12 percent drop in sales year-over-year. The 4C was never meant to be a high-volume car, serving as a flagship of sorts as the Alfa Romeo brand made its return to the U.S., but any dip in sales doesn’t look good on a relatively new product.
It shouldn’t be a surprise, then, that Alfa Romeo will put the 4C out of production by 2020 and has cancelled the development of the next-generation model. Slow sales can likely be linked to the decision, along with a desire to concentrate on more mainstream models like the Stelvio crossover and the next-generation Giulietta.
If we’re honest, it’s surprising to hear the 4C will stay in production until 2020. Seven model years is a longer production run than we had anticipated for the niche carbon-tub sportscar. It’ll be sad to see it go, but the good news here is that we will likely receive an updated version of both the 4C and 4C Spider before it bids farewell at the end of the decade.
Via Autoline Daily