According to people close to the matter, FCA and Uber may announce the partnership before year’s end, however the talks could still fall through. Bloomberg notes the company is also in talks with other automakers apart from FCA.
This isn’t the first time Uber has rubbed shoulders with a major automaker. Earlier this year Toyota acquired a small stake in Uber and began offering leases to Uber drivers, allowing them to work off their car payment through the app.
Similarly, FCA is familiar with working with tech companies. They sent Google 100 2017 Chrysler Pacificas earlier this year in order for the company to test its self-driving tech and have also tried to court Apple in the past.
FCA may be keener to work with tech companies on self-driving tech as the indebted automaker cannot afford to develop such systems for itself. Its partnership with Google allows the tech company to retain all data acquired through testing, but FCA is still willing to work with the industry newcomers.
“We need to be able to walk this transition and I think walking in a collaborative fashion with people who have historically been viewed as potential enemies of our business and walking with them at their speed is the best possible solution for us,” FCA CEO Marchionne said in May of the Google partnership.
Creative Commons photo via Núcleo Editorial on Flickr!