Jeep is looking to sell more vehicles outside of the United States going forward and will support the effort with a growing network of international manufacturing sites, Automotive News reports.
As Jeep popularity has risen in recent years, the automaker has had trouble keeping up with demand. It has previously been forced to choose between selling vehicles in the U.S. and selling vehicles overseas due to a strained production network, but with new production sites in China, South America and other major markets, it will no longer be forced to make such a decision.
“One of the things that we’ve always faced in the United States in the production of Jeeps is to make this unfortunate Sophie’s Choice about whether we sell in the U.S. or sell overseas,” Marchionne said.
Jeep is looking to grow its sales from 1.2 million units internationally in 2015 to 2 million by 2018. The automaker hopes to double sales in Europe, more than quadruple them in the Asia-Pacific and Latin America regions and also expand in North America, AN says.
The Jeep Renegade and Cherokee are currently being built in China for local sale and the automaker will also build its replacements for the Compass and Patriot there. The Compass and Patriot replacement will also be built at sites in Mexico and Brazil for the North American and Latin American markets.
According to AN, Jeep is also looking to gain more market share abroad with a subcompact crossover that would be smaller than the Renegade. The vehicle is only in the experimentation phase, but would likely share platform with a future small Fiat and be sold in India, Africa, Europe and elsewhere.