Ferrari may be waiting for the next advancement in electrification technology to produce the successor to its hybrid LaFerrari supercar, but don’t think that means Ferrari is warming up to the idea of producing an fully electric vehicle.

Speaking to CNN at the 2016 Geneva Motor Show, Marchionne said that as long as he has say in it, all future Ferraris will have gasoline engines, even though hybrid technology will become more prominent in its lineup going forward.

“With Ferrari, it’s almost an obscene concept,” Marchionne said of an all-electric Ferrari.

“You’ll have to shoot me first,” he later added.

With Ferrari, one of the main selling points of the car is the sound of the engine. Whether it’s one of the automaker’s V12 or V8-powered machines, or even the forthcoming V6-powered Dino, a Ferrari must sound good. An electric car makes hardly any sound at all, so slapping a Ferrari badge on one is pointless.

“This is not Ferrari,” Marchionne said of a silent driving experience.